defined themselves as an independent hockey equipment retailer. “Our vision is to offer our customers a simple, user-friendly and structured environment so that they can take advantage of all the information needed for their hockey equipment purchases”, explains Josée Lahaie, Marketing Director. The particularity of is the presence of hockey experts via live online support, which allows immediate feedback to all hockey relative questions and comments from the customers. “We promise to provide a flawless customer service. Whether during the purchase process or after the sale, we are always willing to assist our clients to benefit an outstanding shopping experience.”

Olivier Gervais, founder of Paramount Hockey, approached with the idea of Make Your Move. Josée Lahaie recalls: “He submitted the project and our team, here, at couldn’t resist. As we included a shootout contest in the tournament we organized in 2015, we were curious to see what a full show of it would look like. Of course, the business aspect of it was also interesting with a crowd of motivated hockey players from all around Quebec.”

But it was more than a showcase. took the contest very seriously and built a “Dream Team” composed of French goalie Léo Bertain, NHL rookies Alexandre Grenier and Nicolas Deschamps, ECHL player Marc-André Lévesque and former CEO of, Eric Légaré. And Lahaie was the coach! “We had great time on the ice. All the teams there were enjoying the moment with just enough competition. Our team made his way through semi-finals and lost against tournament’s winning team. We had lots of fun discovering this new concept of shootouts tournament at the brand new JC Perreault Complex.”

Do plan to continue their association with Make Your Move? “We are definitely interested in another edition. The combination of sponsorship and participation was awesome!”


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